A book for business owners. A book for business buyers.As a Business Transitions practitioner of 20+ years, I found Bill's book to have distilled the key issues into a simple, clear, actionable process to step through the challenges and seize the opportunity of business ownership. He understands the mind and emotions of entrepreneurs who have built successful businesses. In my practice I emphasize that it has to be a good deal for all; buyer, seller, employees, customers, lenders and vendors. The approach Bill outlines in his book does that. (BTW, I have known Bill personally for over 20 years. He's a straight shooter.) Glen D Reviewer