If you’ve ever thought about opening your own Amazon-based business, you’re not alone. Running an Amazon business is an intriguing prospect. Amazon is huge, reliable, widely trusted, and their scale offers your products exposure to an unfathomable quantity of customers. Plus, you can start selling from the comfort of your home.In today’s landscape, Amazon’s marketplace is an attractive (and almost necessary) element of nearly every e-retailer’s online presence. It’s hard to find a retailer that doesn’t also sell through Amazon (and other) marketplace channels, regardless of their size or how long they’ve been a player in the market.It’s basically an “if you can’t beat them, join them” kind of thing. Amazon is just too huge and popular to ignore. And while you won’t make as much profit selling through Amazon as you would selling from your own direct storefront, you’ll be able to reach an audience way bigger than you could ever hope to build on your own - at least, unless you have tens of millions of advertising dollars sitting around, and somehow I bet you don’t. For the level of unmatched exposure Amazon can give, it’s worth giving them their cut and hopping into their pool of eager customers.Worldwide, more than 197 million people around the world get on their devices and visit Amazon.com every month.If you’re looking to get into selling online, or if you’re even just considering a move towards e-commerce, you will need to learn about the practice of selling on Amazon, and that means exploring the possibilities of tapping into their shipping services. In this book, we’re taking a look specifically at selling with Amazon FBA, and what makes FBA a unique and practical option as opposed to traditional fulfillment structures.This book is meant as an entry-level overview to selling with FBA. You’re thinking about getting started, and I simply want to tell you what you’ll need, what you should expect, and point out some of the less obvious obstacles, fees, and hurdles you may encounter getting yourself set up and active as a marketplace seller.This book won’t go into the nitty gritty of every single possible thing you may need to consider, nor will it saddle you with endless narrative about my own experiences just to beef up the page count. Every business is different, and too much information which may or may not be relevant to your particular efforts will only serve to bog you down and overwhelm. What I’ve tried to present in this book is clear, concise FBA-related information that should apply to just about every seller’s situation. I hope its brevity and clarity brings some foundational understanding to your aspirations of becoming an FBA seller.Now let’s have at it, fine human!